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Sad day for Asheville.
By bsummers
08/17/2012
That's it?? Just "US Cellular"? No "Center" indicating that it's not a cell phone store? That's confusing. And ridiculous.
By Jeff
08/17/2012
Much anticipated?! Gee, Max, you must be new here.
By Jake
08/17/2012
They mean "much anticipated" by U.S. Cellular, not the majority of citizens.
By Dionysis
08/17/2012
If they give me $1.35 million, I'll stop calling it the Civic Center. Our City leaders are the most bonehead marketers on earth.
By sharpleycladd
08/17/2012
Less than two months after Asheville sold their naming rights for $1.35 million, Cedar frikkin' Rapids announced they got $3.8 million out of US Cellular for a similar deal. Cedar Rapids is in the middle of frikkin' Iowa, and their metro population is about half of ours.
http://thegazette.com/2012/02/22/corbett-announcing-new-naming-rights-deal-for-u-s-cellular-center/
By bsummers
08/17/2012
The Cedar Rapids agreement is for ten years. Isn't the Asheville agreement for five years? Could that account for the difference in Mr. Summers's Cedarfrickin' Rapids deal?
By Curious
08/17/2012
The $1.35 mil for Asheville is for 8 years:
http://tinyurl.com/bt7qmax
$168,750 per year vs. $380,000 per for Cedar Rapids. Less than half.
Don't get me wrong - I wish they hadn't sold the Civic out from under us for any amount. But the cheap price tag just adds insult to injury.
By bsummers
08/18/2012
Thanks to Mr. Summers for clarification.
By Curious
08/18/2012
Congrats to city officials for working out this deal with US Cellular to offset the financial drain that was the Civic Center. Maybe there are some other naming opportunities.
By TaxPayer
08/18/2012