Here's the press release:

BUSINESSES PARTNERS WITH CONNECT BUNCOMBE BECAUSE GREENWAYS ARE GOOD FOR BUSINESS
New Partner: REI Asheville with the Banff Mountain Film Festival World Tour of Radical Reels

Photo series caption: REI Employees participate in Connect Buncombe’s Greenways, Please photo campaign to show support for county-wide greenways

June 29, 2012 (Asheville, NC)—Connect Buncombe’s newest partners are REI Asheville along with the Banff Mountain Film Festival World Tour through their Radical Reels Tour. Proceeds of the Asheville Radical Reels Tour on Monday, September 10 at the Carolina Cinema on Hendersonville Rd., will go to Connect Buncombe to support county-wide greenways in Buncombe County.

ABOUT RADICAL REELS http://www.radicalreels.com
Epic big mountain ski and snowboard descents, nail-biting speed climbing, stomach turning kayaking drops – and you haven’t even seen the steepest and gnarliest lines yet! The Radical Reels Tour, now in its ninth year, continues to push boundaries with the best action sports films from the annual Banff Mountain Film Festival.

Experience more than half a dozen wild adrenaline-pumping sports as seen through the eyes of some of today’s top athletes. Join the party for a good cause. Profit from the Asheville event will go to Connect Buncombe. See you there, adventure film lovers! The link above has the trailer to the films – which are always awesome to watch!

ABOUT CONNECT BUNCOMBE http://www.buncombecounty.org/connect
Connect Buncombe is the Buncombe County Government's outreach and involvement campaign for the greenways program managed by Buncombe County Parks, Greenways and Recreation Services Office (BCPGRS). The goal of Connect Buncombe is to make citizens aware of the beneficial impacts greenways will have on their County. The goal is to bring everyone together including businesses, non-profit groups and organizations to help create a countywide system of connected trails and greenways.